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Fresh Coast Production Resources films NBC's "Sing-Off" Live Tour Concert in Milwaukee


Fresh Coast Production Resources pulls off last minute filming of Sing-Off Live Milwaukee concert.

Every now we get the question: “Just what does Fresh Coast Production Resources do?” Well, we do a lot of different things, but foremost is we find ways to “make it happen” for our clients. Here’s an interesting example from last week.

Monday 3/17/14

11:00 pm: First email arrives.
“Subject: Sing-Off Live!
Message:
Hello, I am in charge of Video for the Sing-Off Live tour. We have 2 shows at the Pabst Theater on 3/20 (yes in 3 days) and I am looking for a crew to shoot the live show multicam (4-6 cameras) with the possibility of 1 jib and 2 steady cams. Please let me know ASAP if you have these capabilities.”

A quick Google search revealed that the Pabst Theater performance was part of a 32-city tour featuring groups from the popular NBC a cappella singing competition TV show “Sing-Off”, produced by Sony Pictures Television.
http://www.nbc.com/the-sing-off .

FRESH COAST Production Resources provided multi-camera filming crew and equipment for NBC's Sing-Off Live Tour concert in Milwaukee, Wisconsin.

The touring groups included the 2013 season winner “Home Free” http://www.homefreevocalband.com/ along with “VoicePlay”, http://thevoiceplay.com/ and The Filharmonic. http://www.thefilharmonic.com/

11:41 pm. Fresh Coast’s reply email:

“We just might be able to pull this off but I will need to speak with you no later than tomorrow morning to discuss the details. Call my cell. 414-405-5850”.

Tues. 3/18/14

9:00 am - Phone call from the client:
The client initially wanted to shoot all Canon dslrs. Providing 6 dslr camera packages wouldn’t be a problem for us, but we suggested it would be a good idea to have a couple traditional HD video cameras in the mix. After clarifying the client’s expectations, we explained that getting a “real jib” into the Pabst Theater was probably not an option at this late date. We said we would try to convince the theater to let us bring in a smaller 10ft. Intel-A-Jib that would at least give them some dynamic camera moves. We also explained that finding two steadicam rigs and operators on this short notice was iffy.

10:00 am. We put the word out:
Phone calls, texts and emails went out to Fresh Coast’s Milwaukee crew resources with the hope we could somehow line up the needed people and gear on such short notice. The shoot was now only 48 hrs. out!

4:00 pm – We got lucky
OK. So we could only confirm one steadicam & operator (Carl Whitney). But all the crew positions were locked in by late afternoon. Jeff Thomas and Rich Clifford would be shooting Sony XDCAM from the house – hopefully one of them with the jib. Tom Caldardt, along with Carl and his steadicam would be on the stage with their 5D’s. Tim Moder was managing data backstage and shooting pick-up shots with his 5D. Fresh Coast producer Ralph Pabst also did double duty – roaming the house shooting performance and audience B-roll.

Wed. 3/19/14

9:00 am – Phone call from the client:
Question: Could we get them 4 Crown PCC mics?
Answer: Probably.
Studio Gear came through.

1:00 pm – Site Survey
We met with the theater’s technical director and house manager to finalize camera positions. Turns out both performances were sold out. No place for camera platforms and any hope for even a small jib went out the window. We broke the news to the client.

Thurs. 3/20/14 – Shoot Day

10:00 AM
We arrived at the theater; delivered the Crown mics; and finalized camera positions and scheduling with the client. Crew call was noon.

Sing-Off Live Tour Concert in Milwaukee Wisconsin - low angle stage left from Multi-Camera Video Production by FRESH COAST Production Resources.


1:30 pm – 10:00 pm
Rehearsals, lighting & sound checks began at 1:30 with the first show at 4:00 pm. Over the next 8 1/2 hours, we filmed two performances, shot some special footage for a music video, and did fan interviews before and after each performance.

Sing-Off Live Tour Concert in Milwaukee Wisconsin - medium shot center from Multi-Camera Video Production by FRESH COAST Production Resources.
Sing-Off Live Tour Concert in Milwaukee Wisconsin - downstage right wide shot from Multi-Camera Video Production by FRESH COAST Production Resources.


11:00 pm – We were done – sort of.
As the Sing-Off Live folks began their strike and load-out, Tim Moder was still off-loading cards and organizing the 350 plus gigs data. Everything was backed up over-night and FedEx’d to the client the next day.

Sing-Off Live Tour Concert in Milwaukee Wisconsin - medium close-up from Multi-Camera Video Production by FRESH COAST Production Resources.


The whole project was a little crazy and last minute. But thanks to our great crew, we made it happen – and “making it happen” is what Fresh Coast is all about.

Sing-Off Live Tour Concert in Milwaukee Wisconsin - stage right from Multi-Camera Video Production by FRESH COAST Production Resources.


But as we packed up and patted ourselves on the back for a job well done, the Sing-Off Live performers and crew were getting on their tour busses and hitting the road to Minneapolis, Kansas City, Denver, Seattle, Salem, OR , San Francisco, Riverside and Los Angeles. 8 performances. 8 cities. 8 consecutive days. Ahh ....the world of show biz!!






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